With the media playing such an important role in modern commerce, anyone can find themselves in the spotlight at any time. Whether giving a quick interview, or a formal press conference, promoting a product or defending a position, you need to feel confident and competent in handling the pressures of the media.
Some of the best communicators can freeze and fail to get their ideas over when placed in front of a camera or microphone. What you say and how you say it can mean the difference between surviving, with your name and credibility intact or suffering long-term damage to your reputation.
Speakeasy Coaching will show you how to gain maximum impact from any media coverage. By understanding how the media works and learning the golden rules of interview technique, will enable you to feel confident and project the the right image for you and your organisation.
Typical areas that can be covered are:
- Understand how the different types of media function
- Know what journalists want.
- Know how to prepare for a media interview.
- Feel and look confident when giving an interview
- Constructing sound-bites
- Understand what makes an effective interview
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